RBS 6 Nations VR Experience
A 360° Video for RBS
An immersive, access-all-areas experience of the England v Wales 6 Nations battle at Twickenham.
THE CHALLENGE
Step into the heart of the action with our exclusive VR experience tailored for Natwest customers. We wanted to showcase the unparalleled excitement of the 6 Nations while illustrating the incredible perks awaiting those who join the Natwest Rugby Rewards plan.
THE SOLUTION
Picture yourself at the centre of the stadium, moments before the iconic coin toss. With our innovative VR technology, we transport you straight into the action, from the anticipation of the coin toss to the electrifying opening ceremony and the pinnacle of the man of the match award ceremony. Our goal? To give you a taste of what it's like to be part of the 6 Nations spectacle.
THE 6 NATIONS
As passionate sports enthusiasts here at East City Films, collaborating with prestigious entities such as the 6 Nations, RBS, Natwest, and ITV was a dream come true. We had the privilege of not only scouting the England v Ireland match but also capturing the essence of the England v Wales showdown.
THE RESULT
The culmination of our efforts? An unparalleled VR experience that not only promotes the Natwest Rugby Rewards scheme but also deepens fans' connection to the game they love. Our creation serves as a virtual gateway to the world of international rugby, offering an immersive glimpse into the thrill of the 6 Nations. Above all, it stands as a testament to the incredible possibilities of sports VR.