The Kingdom Choir (feat. Camelia Jordana & Namika) - Holidays Are Coming (coca-Cola Christmas Campaign)
Music Video & Branded Content for Coca-Cola
“Our challenge every year is to take a tradition that is loved by many and bring it to life in new ways that feel fresh and relevant, especially to our core target audience – young adults.”
The Holidays Are Coming Early
Christmas came early for East City Films in September as we won the rather wonderful opportunity to work with Coca-Cola and The Kingdom Choir (of Harry & Megan’s wedding fame) to create a music video for a new extended version of the much loved ‘Holidays Are Coming’. The Kingdom Choir, along with German artist Namika and French artist Camelia, collaborated with Coca-Cola to great affect, re-recording the festive anthem which has been released as a single and is also the soundtrack to the iconic Christmas truck ad.
“We feel honoured to be part of this iconic song remake. With this re-record we want to convey the message of joy, sharing and caring for eachother - that’s what the holidays are for. We loved the fact that Coca-Cola had new lyrics written with us in mind and we are very excited to hear our version of ‘Holidays Are Coming’ alongside this iconic TV ad.”
The Music Video
Olivia Emes directed the music video, which was conceived as a coming together of artists to record the song at Metropolis, the world famous recording studio in Chiswick, London. To run alongside the music video Olivia also directed the behind the scenes film which captured the magic of the two day shoot in South West London.
“The overall idea of the video is this idea of a group coming together uniting through music and creativity and joy and passion. It’s been more than just making a music video. There was a real sense that something magical happened over the past few days.”